The Marketing Matrix

TMM 48: Dream Traffic: The Power of Customer Archetypes in Marketing with Lisanne Murphy

Episode Summary

I cannot wait for you guys to listen to the last part of the 6 part of the Marketing Matrix dream traffic series. I had a great time discussing the final important graphic to focus on which is the archetypes.

Episode Notes

In the previous solo episode of this 6 part series about getting your dream traffic, we talked about how you can get your dream traffic with competition graphics. 

In this episode, we're focusing on archetypes. There is no need to pigeon yourself into one dream customer avatar but you need to identify the pigeon holes you could fit into. The use of archetypes along with the other graphics can help your business get the dream clients you’ve been looking for.

Lisanne is the creator of Midas Touch Social, a 6-figure Facebook Advertising Agency and Educational Platform Lisanne is an academic, turned Facebook Ads Expert, who from watching clients successes and ceilings have become known as The Who Lady. Her journey along with insights from brilliant marketing minds can be found on her podcast The Marketing Matrix, which hit #18 in Business Entrepreneurship within the first 24 hours of the launch.

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For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

You can also follow Lisanne on the socials:

Instagram: @lisannemurphyhq

Facebook: https://www.facebook.com/lisanne.murphy.3

See you next week on The Marketing Matrix!